Jobs at UMBC

Associate Director of Web Strategy and User Experience

Apply now Job no: 492825
Work type: Staff Full-time
Location: UMBC Campus
Categories: Graphic Design/Web Design


 Office of Institutional Advancement


The University of Maryland, Baltimore County (UMBC) is hiring an associate director of web strategy and user experience with the creative mindset, collaboration and leadership skills, and technical knowledge to move from vision to reality in optimizing our web presence.

You will collaborate closely with colleagues in design, web development, IT, communications, and marketing. Responsibilities range from leading high-level discussions about UMBC’s digital communications goals to executing and evaluating specific strategies and projects to improve user experience, ROI, and impact.

What will your day look like? In addition to focusing on our web user experience strategy and roadmap, and executing associated projects, you’ll manage brand fidelity across high-level UMBC web properties. You’ll also guide metrics reporting and analysis in collaboration with colleagues, including supervising a new marketing and communications analytics specialist. And you’ll have an opportunity to plan and conduct user research.

This position reports to the director of communications and content strategy in UMBC’s Office of Institutional Advancement (OIA). UMBC and OIA value diverse perspectives and prioritize inclusive excellence as a core principle. We actively welcome candidates of all backgrounds and identities.

Required Minimum Qualifications:

Requires a bachelor’s degree, preferably in communications, marketing, data science, information systems, or a related field.

This position requires at least two years of experience (preferably more) in a combination of these areas:

  • Creating and quantitatively evaluating digital communications and compelling user experiences;
  • Solving complex communication problems and designing superior experiences for large-scale programs;
  • Leading and/or facilitating cross-functional teams and producing effective results from groups of diverse stakeholders and colleagues;
  • Employing user testing methodologies and tools to complete user research; and
  • Effectively utilizing Google Analytics and WordPress.
Preferred Qualifications: 

We prefer candidates have at least five years of experience in content strategy, digital content development, project management, information architecture, UX design, UX research, web development, and/or digital communications. This includes the oversight, management, and implementation of digital marketing or communications campaigns with a focus on the user experience.

Special Instructions to Applicants:

Please submit a concise cover letter (one page, single-spaced) detailing your interest in the position and a resume detailing your experience and qualifications.

Please also provide answers of up to 150 words each to the following three questions (upload under Supporting Documents as a single document):

  • What is one example of a past project related to this position that you are particularly proud of? Please include your role in executing that project, why are you proud of it, and what quantitative or qualitative metrics you used to gauge its success.
  • What is one example of a project where you you faced a challenge and learned something that you applied to your subsequent work?  It could be the same or a different project from the prior question.
  • What is one aspect of web strategy and user experience work that you think is often misunderstood and how would you explain it to a colleague in another field?
Screening of Applications Begins:

For best consideration, please submit a cover letter, resume, and responses to the application questions by Monday, January 7, 2019 (application materials will be accepted until the position is filled).

Salary: Salary is commensurate with qualifications and experience.
Hours: Full Time
Type: Regular
FLSA Status: Exempt
Benefits: UMBC offers a benefits package for regular and grant-funded regular employees including generous leave, excellent health, life, and disability insurance, retirement plans, tuition remission, on-site preschool, and numerous professional development and wellness opportunities. Contractual/Contingent II positions may include some benefits. To learn more about our benefits click here.
 Equal Opportunity Statement: UMBC is an Affirmative Action/Equal Opportunity Employer. Applications from women, minority group members, veterans and individuals with disabilities are encouraged to apply.


If you require a reasonable accommodation for a disability for any part of the employment process, please contact the Human Resources Department at 410-455-2337 or MD TTY Relay Service 1-800-735-2258 between 8:30 a.m. and 4:00 p.m. Monday through Friday.

Work Authorization  As required by the 1986 Immigration Act, be prepared to present acceptable documentation upon hire showing your identity and that you are a U.S. citizen or an alien who is authorized to work.

Advertised: Eastern Standard Time
Applications close: Open Until Filled

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